Social media isn’t just a marketing channel anymore—it’s where businesses build relationships, answer customer questions, and stay top of mind. With 77% of businesses using social media to reach customers, staying active online isn’t just a good idea—it’s necessary.
But between managing multiple platforms, responding to messages, and keeping up with trends, it’s easy for things to get messy.
The right tools can help. Whether you’re trying to organize your content, improve engagement, or make the most of social media advertising, having a clear strategy (and the right platform) makes all the difference.
This guide covers what to look for in social media management apps, why they’re worth it, and which ones might be the best fit for your business.
Social Media Management Features Businesses Should Look For
Picking the right social media management tool makes life easier, but it has to have all the features you need to optimize your workflows. Different businesses need different features, but here are some of the most important ones you might want to look for:
- Multi-platform posting – Manage Facebook, Instagram, LinkedIn, and more from one place.
- Post scheduling – Plan content ahead of time so you’re not posting on the fly.
- Engagement tracking – Keep up with comments, messages, and brand mentions in one inbox.
- Analytics – See what’s working (and what’s not) with performance reports.
- Collaboration tools – Assign tasks, set approvals, and keep your team in sync.
- Social listening – Track conversations about your brand and industry.
- Competitor insights – See how your brand stacks up against the competition.
- Ad management – Run and track paid campaigns without switching platforms.
A good tool saves time, keeps your social media organized, and helps grow your brand. If it’s missing your must-have features, it’s probably not worth it.
Top Social Media Management Tools For Small to Large Businesses
Managing social media gets complicated fast, especially when handling multiple accounts, responding to customers, and tracking performance. A good business social media management platform keeps everything in one place, saving time and effort while improving results.
Below are some of the best options available, each offering features designed to make managing social media easier.
1. DGTLsuite
DGTLsuite is more than just a social media scheduling tool—it’s a complete digital engagement platform designed to help businesses manage their online interactions at scale.
It combines content scheduling, customer service, analytics, and automation in a single platform, which makes it easier to stay on top of everything without juggling multiple tools.
The platform is built to support businesses of all sizes, from small teams needing a streamlined workflow to large organizations managing high message volumes.
With a focus on automation, collaboration, and omnichannel engagement, DGTLsuite can help your brand maintain a strong online presence while improving response times and overall efficiency!
Best Features
- Unified social inbox: Keep all your messages and comments from different platforms in one place. Instead of jumping between apps, you can respond to customers quickly and efficiently.
- Omnichannel support: Engage with customers across social media, live chat, SMS, and email. No matter where people reach out, you can handle everything from a single dashboard.
- Advanced automation: Use response protocols, auto-tagging, and chatbots to speed up responses and reduce repetitive work. This helps businesses stay efficient without losing the personal touch.
- Content planning and scheduling: Plan, create, and schedule posts across multiple platforms. You can set everything up in advance and let the platform handle publishing at the best times.
- Analytics and reporting: Get real-time insights into engagement, response times, and post performance. The built-in reports make it easier to see what’s working and adjust your strategy.
- Collaboration tools: Assign tasks, approve content, and keep your team aligned with shared workflows. Whether you have an in-house team or work with freelancers, everyone stays on the same page.
- Customizable workflows: Adapt the platform to fit your specific needs. Whether it’s setting up approval processes or managing multiple accounts, DGTLsuite gives you the flexibility to work your way.
Who Is It Best For?
DGTLsuite is perfect for businesses that need more than just basic social media management. It’s ideal for brands handling high volumes of customer interactions, teams needing better collaboration, and companies looking to integrate social media with customer service.
Pros
- Handles social media management, customer service, and analytics in a single platform
- Reduces repetitive tasks with AI-powered responses and workflow automation
- Works across social media, email, SMS, and live chat, making it easy to manage all digital interactions
- Designed to be easy to navigate, even for teams new to social media tools
- Works for small businesses and large enterprises with flexible features that adapt as your needs change
- Unlike most social media tools, DGTLsuite also helps businesses manage support inquiries efficiently
Pricing
DGTLsuite offers a range of pricing plans to accommodate different business needs:
- Create Plan: $9/month – Includes one user and two social accounts, suitable for small-scale content creation.
- Engage Plan: $29/month – Provides tools for managing conversations, tracking message history, and improving customer response.
- Basic Plan: $59/month – Supports one user and five social accounts, offering a balanced option for small users.
- Pro Plan: $179/month – Includes unlimited accounts, with each additional user at $99/month, ideal for growing teams.
- Business Plan: $299/month – Designed for larger teams requiring multi-brand support, with each additional user at $199/month.
- Enterprise Plan: Custom pricing tailored to specific organizational requirements.
All plans come with a 30-day money-back guarantee, so you can try DGTLsuite risk-free. Check out the Pricing page to see which plan is perfect for you.
Ready to give DGTLsuite a try? Schedule your free discovery call today.
2. CoSchedule
CoSchedule is a content marketing and social media management platform designed to help businesses stay organized.
It focuses on marketing calendars, project management, and automation, which makes it a suitable choice for teams that want to streamline their content workflow while keeping social media posts on track.
Source: G2
Best Features
- Marketing calendar: Plan and schedule all your social media posts, blog content, and campaigns in one place, so you always know what’s coming next.
- Social automation: Automatically reshare top-performing content with ReQueue, so your best posts keep driving engagement without extra effort.
- Task management: Assign tasks, set deadlines, and track progress across your marketing team to keep projects moving smoothly.
- Drag-and-drop scheduling: Adjust your content schedule easily with a simple calendar interface that lets you move posts around as needed.
- Integration with marketing tools: Connects with WordPress, HubSpot, Mailchimp, and other tools to keep all your social media marketing efforts aligned.
Who Is It Best For?
CoSchedule is suitable for marketing teams, content creators, and businesses that need more than just a social media scheduler.
If you’re managing blog posts, email campaigns, and other marketing projects alongside social media, this platform keeps everything organized in one place.
Pros
- Combines social media scheduling with full marketing project management
- The ReQueue feature helps maximize engagement with evergreen content
- The drag-and-drop calendar makes it easy to adjust posting schedules
- Task management tools improve team collaboration
- Integrates with other marketing software to keep workflows connected
Cons
- Pricing can be high for small businesses that only need social media scheduling
- More focused on marketing teams, so it might not be ideal for businesses looking for customer engagement features
Pricing
CoSchedule’s pricing starts at $19 a month for basic features, while advanced marketing automation and collaboration tools are available in higher-tier plans. For teams managing multiple platforms, the Agency calendar starts at $49 per month.
3. Sendible
Sendible is a social media management tool built for agencies, brands, and businesses that need to manage multiple client accounts efficiently. It offers powerful scheduling, reporting, and collaboration tools, making it a suitable choice for teams that handle a high volume of social media content.
Source: G2
Best Features
- Multi-account management: Keep client accounts organized and separate while managing them from one dashboard.
- Advanced scheduling: Plan posts in bulk, set up recurring content, and use Smart Queues to keep a steady content flow.
- Collaboration & approval workflows: Assign roles, get client approvals, and avoid content bottlenecks with built-in workflows.
- In-depth analytics: Track post performance, audience growth, and engagement trends with customizable reports.
- Built-in CRM features: Store audience insights, track conversations, and manage social media leads for better engagement.
Who Is It Best For?
Sendible is a good option for agencies, social media managers, and businesses handling multiple brands or clients. It’s designed to improve workflow efficiency while offering strong reporting and automation tools.
Pros
- Ideal for agencies managing multiple clients
- Advanced scheduling options, including bulk posting and recurring content
- Approval workflows help teams stay organized
- Detailed analytics provide deep insights into performance
- CRM tools allow for better audience engagement tracking
Cons
- The number of features can feel overwhelming at first, especially for smaller teams
- If you need more users or accounts, you may have to upgrade to a significantly higher-priced plan
- Some key features, like advanced reporting and API access, require higher-tier plans
Pricing
Sendible’s pricing starts at $29/month for solo users, with higher-tier plans available for teams and agencies. Plans vary based on the number of users and accounts managed. Team plans start at $89 per month for up to four users and 24 social media profiles.
4. Zoho Social
Zoho Social is a social media management platform designed for businesses that want an affordable yet feature-packed solution. It offers scheduling, monitoring, analytics, and collaboration tools while integrating seamlessly with other Zoho products.
Source: G2
With a clean interface and automation features, it’s suitable for businesses looking to manage their social presence without overspending.
Best Features
- Smart scheduling: Plan and publish posts at optimal times, or use SmartQ to let the platform suggest the best times based on engagement trends.
- Multi-account management: Handle multiple brands or clients from a single dashboard, keeping content organized.
- Social listening & monitoring: Track brand mentions, keywords, and audience conversations in real time.
- Custom reports & analytics: Get in-depth insights into post performance, engagement rates, and audience demographics with easy-to-generate reports.
- Zoho integration: Works with Zoho CRM, Zoho Desk, and other Zoho apps, making it a great choice for businesses already using Zoho’s ecosystem.
Who Is It Best For?
Zoho Social is for small to mid-sized businesses, agencies, and teams looking for an affordable, feature-rich social media management tool. It’s especially useful for businesses already using Zoho’s other software.
Pros
- Smart scheduling and automation features help optimize posting times
- Built-in monitoring tools make it easy to track brand mentions
- Customizable reports allow for deep performance insights
- Affordable pricing compared to some competitors
- Integrates well with other Zoho products for a connected workflow
Cons
- Works well within the Zoho ecosystem but lacks direct integrations with some third-party tools
- Approval workflows and team management features aren’t as advanced as some competitors
Pricing
Zoho Social’s pricing starts at $10/month, making it one of the more budget-friendly options. Higher-tier plans offer additional users, brands, and collaboration tools.
5. Tailwind
Tailwind is a social media management tool built for businesses and content creators focused on Pinterest and Instagram marketing. It offers scheduling, analytics, and content creation tools specifically designed to help brands grow on visual platforms.
Source: G2
Best Features
- Pinterest & Instagram scheduling: Plan and publish posts at the best times, with a drag-and-drop calendar for easy organization.
- SmartLoop for evergreen content: Automatically reshare top-performing posts to keep engagement high without extra effort.
- Hashtag finder: Get real-time hashtag suggestions based on post content to improve reach and discoverability.
- Tailwind Create: Design professional-quality graphics with customizable templates, making content creation faster and easier.
- Analytics & insights: Track pin and post performance, follower growth, and engagement rates to refine your strategy.
Who Is It Best For?
Tailwind is made for small businesses, bloggers, e-commerce brands, and marketers focusing on Pinterest and Instagram. If your strategy relies on visual content, this tool helps save time while maximizing reach.
Pros
- Designed specifically for Pinterest and Instagram marketing
- SmartLoop makes it easy to keep evergreen content fresh
- Built-in design tools simplify content creation
- Hashtag Finder helps improve post visibility
- Affordable pricing with a free plan for beginners
Cons
- Works well for Pinterest and Instagram but lacks robust features for Facebook, LinkedIn, or Twitter (X)
- You can schedule posts, but replying to comments and messages isn’t as seamless as with other tools
- If not monitored, repeated posts may feel spammy to followers
Pricing
Tailwind offers a free plan with limited scheduling, while paid plans start at $24.99/month for more advanced scheduling and analytics features.
6. Later
Later is another social media management tool designed for businesses and creators who focus on visual content. It started as an Instagram scheduler but now supports multiple platforms, including Facebook, TikTok, Pinterest, LinkedIn, and Twitter (X).
Source: G2
With its drag-and-drop calendar, automatic posting, and influencer marketing tools, Later makes it easy to plan, schedule, and analyze content.
Best Features
- Visual content calendar: Drag and drop photos and videos into a calendar for easy scheduling and a clear view of your upcoming posts.
- Auto publish: Schedule posts in advance and let Later handle the posting, so you don’t have to do it manually.
- Linkin.bio: Turn your Instagram and TikTok posts into clickable links, driving traffic to your website, shop, or blog.
- Analytics and insights: Track post performance, audience growth, and the best times to post based on engagement data.
- Hashtag suggestions: Get real-time hashtag recommendations to boost reach and visibility.
- Influencer marketing features: Find and collaborate with influencers directly through Later’s platform, making partnerships easier to manage.
Who Is It Best For?
Later is good for small businesses, influencers, and brands that rely on Instagram, TikTok, and other visual platforms. Its simple scheduling, content planning, and analytics tools make it easy to stay organized.
Pros
- Clean, easy-to-use interface
- Auto-publishing saves time and effort
- Strong Instagram and TikTok features, including Linkin.bio
- Offers influencer marketing tools for brand collaborations
- Affordable pricing with a free plan available
Cons
- Doesn’t have a unified inbox for responding to comments and messages
- Limits post scheduling and advanced features
Pricing
Later’s Starter plan costs $25 a month for one social set (one account for each platform). Team plans start at $45 per month for the Growth plan, which comes with more advanced features like Instagram product tagging and team collaboration tools.
7. Planable
Planable is a collaborative social media management tool designed to simplify content planning and approvals. It’s built for teams that want a more organized workflow, allowing them to create, preview, and approve posts before they go live.
Source: G2
Best Features
- Live post previews: See exactly how posts will look before they go live, so there are no surprises when content gets published.
- Team collaboration: Comment, tag teammates, and suggest edits directly on posts to streamline the approval process.
- Multi-platform scheduling: Plan and schedule posts for Facebook, Instagram, Twitter (X), LinkedIn, and TikTok all in one place.
- Approval workflows: Set up multi-level approvals to avoid last-minute changes and keep brand messaging consistent.
- Drag-and-drop content calendar: Organize and reschedule posts easily with a simple, visual calendar.
- Media library: Store images, videos, and other assets in one place for easy access and reuse.
Who Is It Best For?
Planable is a good platform for agencies, marketing teams, and businesses that require a structured content approval process. It’s designed for brands that need to collaborate closely before publishing content.
Pros
- Live previews ensure posts look exactly how you want
- Easy collaboration with built-in feedback and approval tools
- Drag-and-drop calendar makes scheduling effortless
- Clear approval workflows help prevent mistakes
- Clean and simple interface, even for non-tech-savvy users
Cons
- You’ll need another tool to track post performance
- No unified inbox for responding to comments or messages
- Solo users may not need all the collaboration features
Pricing
Planable offers a free plan for up to 50 scheduled posts. Paid plans start at $39 per workspace per month, with higher tiers offering unlimited posts, multiple workspaces, and enhanced approval features.
8. SocialBee
SocialBee is a social media management tool focused on content organization and automation. It helps businesses, marketers, and agencies schedule posts, manage multiple accounts, and keep social feeds active with minimal effort.
Source: G2
With strong content categorization and recycling features, SocialBee helps make sure that your best posts keep driving engagement over time.
Best Features
- Category-based scheduling: Organize posts into categories (e.g., promotions, blog posts, quotes) and set different schedules for each type of content.
- Evergreen content recycling: Automatically repost top-performing content to keep your feed active without constant manual scheduling.
- Bulk editing & importing: Upload and edit multiple posts at once to save time on content planning.
- Customizable posting for each platform: Tailor captions, hashtags, and image formats for different social media channels.
- Team collaboration: Assign roles, review posts, and approve content within the platform.
- Integrations with Canva & AI assistants: Create and optimize posts directly within SocialBee using built-in integrations.
Who Is It Best For?
SocialBee is one of the best choices for small businesses, agencies, and solopreneurs looking to save time by automating their social media posts while keeping their content fresh and engaging.
Pros
- Category-based scheduling makes content planning more structured
- Evergreen recycling ensures consistent posting without extra effort
- Allows post customization for different platforms
- Strong team collaboration features for businesses managing multiple accounts
- Integrates with Canva and AI tools for easier content creation
Cons
- You’ll need another tool to track comments and messages
- Takes some time to set up categories and content cycles effectively
- Deeper insights require a higher-tier subscription
Pricing
SocialBee’s paid plans start at $29/month for one user and five social accounts. Higher-tier plans allow for more users, accounts, and advanced automation features.
9. Agorapulse
Agorapulse is a full-featured social media management tool designed for businesses, agencies, and teams that need strong engagement, publishing, and analytics tools.
Source: G2
Unlike many other platforms, it includes a social inbox for managing comments and messages, which is why it’s a suitable choice for brands that prioritize audience interaction.
Best Features
- Unified social inbox: Manage all comments, messages, and mentions from different platforms in one place to make sure nothing gets missed.
- Advanced scheduling & queueing: Plan posts in advance, organize them into content categories and set up recurring posts to keep your social feeds active.
- Social listening tools: Monitor brand mentions, keywords, and competitor activity to stay ahead of conversations that matter.
- In-depth analytics & reporting: Get detailed insights on engagement, reach, and follower growth, with customizable reports.
- Collaboration & approval workflows: Assign tasks, set up approval processes, and work efficiently as a team.
- Facebook & Instagram ad comments management: Keep track of and respond to comments on your paid social ads directly from the platform.
Who Is It Best For?
Agorapulse is designed for businesses, agencies, and social media teams that need both content management and audience engagement tools in one platform.
Pros
- Unified inbox makes it easy to track and respond to messages
- Advanced reporting tools help businesses measure success
- Social listening tools provide insights into trends and brand perception
- Team-friendly features streamline collaboration and approvals
- Supports ad comment management for Facebook and Instagram
Cons
- More expensive than the other options on this list
- Unlike some competitors, it doesn’t offer Canva-style design features
- Advanced scheduling and automation require a higher-tier subscription
Pricing
Agorapulse’s plans start at $99 a month for the Standard plan. This includes basic features like post scheduling, a standard social inbox, white-label reporting, and basic analytics. Teams can opt for the Professional plan, which starts at $149 per user per month.
10. Pallyy
Pallyy is a social media management tool built for visual content creators, agencies, and small businesses. It offers simple scheduling, analytics, and engagement tools, with a strong focus on Instagram.
Source: Pallyy.com
Compared to more complex platforms, Pallyy keeps things lightweight and affordable. This is why it’s a good choice for those who need essential features without the extra clutter.
Best Features
- Visual content calendar: Plan and schedule posts with a drag-and-drop calendar that gives you a clear view of your upcoming content.
- Bulk scheduling: Upload and schedule multiple posts at once to save time on content planning.
- Instagram-first approach: Designed with Instagram users in mind, offering grid previews, story scheduling, and hashtag lists.
- Social inbox: Manage and respond to comments and messages across different platforms from one place.
- Analytics & reporting: Track follower growth, engagement, and post performance with simple, easy-to-read reports.
Who Is It Best For?
Pallyy is for social media managers, agencies, and content creators who focus on Instagram and other visual platforms. Its simplicity and affordability make it a good alternative to pricier social media tools.
Pros
- Easy-to-use interface with a clean, visual layout
- Affordable pricing compared to competitors
- Strong Instagram scheduling and grid preview features
- Bulk scheduling speeds up content planning
- Includes a social inbox for managing interactions
Cons
- No advanced content recycling or AI-powered scheduling
- Best suited for individuals or small teams with simple workflows, not bigger teams
- Doesn’t connect with as many third-party tools as some competitors
Pricing
Pallyy only has one plan, which costs $20 per month per social set. For teams, it costs an extra $29 per month per user.
11. Keyhole
Keyhole is a social media analytics and monitoring tool that helps businesses track brand mentions, hashtags, and competitor activity in real time.
It focuses on social listening, influencer tracking, and campaign analytics, which makes it more suitable for brands that want to measure impact and stay ahead of trends.
Source: G2
Best Features
- Real-time social listening: Track brand mentions, hashtags, and industry trends across social media to understand audience sentiment.
- Competitor & influencer tracking: Monitor competitors’ social strategies and track influencer partnerships to measure effectiveness.
- Automated reports: Generate detailed reports on engagement, reach, and campaign performance without manual tracking.
- Hashtag & keyword analytics: Get insights into which hashtags and keywords drive the most engagement.
- Campaign tracking: Analyze the success of social media campaigns, tracking performance over time.
- Team collaboration: Share insights with team members and stakeholders through easy-to-read reports and dashboards.
Who Is It Best For?
Keyhole is suitable for marketers, agencies, and businesses that need deep social media insights. If your focus is on tracking performance, monitoring brand reputation, or running influencer campaigns, Keyhole provides the data you need.
Pros
- Real-time social listening gives brands immediate insights
- Competitor tracking helps businesses refine their strategy
- Automated reports save time on performance tracking
- Hashtag analytics help improve reach and engagement
- Works well for influencer marketing and campaign analysis
Cons
- Not a full social media management tool for posting content
- Premium features can be costly for small businesses
- Focuses on monitoring and insights rather than engagement management
Pricing
Keyhole has no public pricing as of this writing.
Why Use a Dedicated Social Media Management Platform For Your Business?
As you probably already know, running social media without the right tools can be a headache. But why exactly do you need a platform to manage all your social media accounts?
Here are some benefits that might finally convince you to find the perfect tool for your business:
Spend Less Time on Busywork
Jumping between platforms, posting manually, and tracking engagement one account at a time is a huge time drain. A business social media management platform changes that.
With scheduling tools, you can plan posts ahead of time and let them go live automatically. Instead of logging in daily, you set everything up in one place and move on to bigger priorities. A unified inbox keeps all messages and comments together, so you’re not bouncing between apps to keep up.
Take DGTLsuite’s centralized inbox, for example:
And when it comes to performance tracking? No more spreadsheets or guessing. Built-in analytics show you what’s working without the extra hassle.
Ultimately, less busywork means more time to focus on strategy, creativity, and actually growing your brand.
Keep Everything On One Dashboard
Managing multiple social media accounts can get messy fast. Different platforms, separate logins, and scattered content make it harder to stay organized. A business social media management tool brings everything together, so you don’t have to switch between apps all day.
With a single dashboard, you can schedule posts, track engagement, and check analytics across all your social media platforms. No need to log in and out or track content manually. Everything is accessible in one spot, which makes it much easier to stay on top of your social strategy.
It also helps keep your branding and messaging consistent. Whether you’re posting to Instagram, LinkedIn, or Twitter (X), you get a clear overview of your content without the hassle.
Work More Seamlessly As a Team
Ever had two people accidentally post the same thing? Or waited hours for approval because no one knew who was in charge? Without a clear system, managing social media as a team can get easily disorganized.
A business social media management platform helps avoid these mix-ups. You can assign roles, so everyone knows their responsibilities. Writers can draft posts, managers can approve them, and analysts can track performance—all in one place.
It also makes collaboration easier. Instead of juggling emails and spreadsheets, teams can work together in a shared workspace. From reviewing content to responding to comments, everything runs smoother when everyone’s on the same page.
Maximize Your Social Media Presence Through Engagement
Keeping up with audience interactions is tough when messages and comments are scattered across different platforms. If you’re switching between apps or missing notifications, it’s easy for responses to accidentally get ignored.
Slow responses can frustrate customers and make your brand seem unresponsive. This can be problematic since nearly half of customers expect responses in four hours or less.
You need a social media management tool that brings everything into one inbox so it’s easier to reply quickly. Questions, feedback, and shoutouts all show up in the same place, and that means you never have to jump between apps to keep up.
Fast responses keep followers engaged and build trust. When people see that your brand is active and paying attention, they’re more likely to interact—and stick around.
Base Your Decisions on Data-Backed Insights
Posting without tracking results is like throwing darts in the dark. You might hit the target, but you won’t know why. A business social media management platform gives you built-in analytics, so you can see what’s working and adjust your strategy with confidence.
Instead of guessing, you’ll have real data on these social media metrics:
- Engagement – Likes, comments, shares, and saves
- Reach – How many people see your posts
- Impressions – The total times your content is viewed
- Click-through rate (CTR) – How many people click on links in your posts
- Follower growth – How your audience is increasing over time
- Best posting times – When your audience is most active
- Ad performance – How well paid campaigns are doing
With all these insights in one place, it’s easier to see what works, what doesn’t, and where to improve.
Keep Your Ear on the Ground
Imagine a customer has a complaint about your product and posts about it online. If you catch it early, you can respond, fix the issue, and turn a negative experience into a positive one. But if you don’t see it, that one complaint could snowball into a bigger problem.
A business social media management platform with social listening helps you stay ahead of these conversations. Instead of manually searching for brand mentions, you get real-time alerts whenever your business is tagged or talked about—even if your handle isn’t included.
It’s not just about damage control. Social listening helps you track industry trends, see what competitors are up to, and find new opportunities to engage with your audience. Keeping an eye on the conversation gives you an edge in how you interact and respond.
Make Ad Management Easier and More Effective
Managing paid and organic posts separately can get messy fast. If you’re constantly switching between platforms to track performance, adjust budgets, and schedule content, it’s easy to lose track of what’s working.
A business social media management platform makes ad management easier by letting you handle everything in one place. You can create, schedule, and monitor paid campaigns alongside organic posts without jumping between tools.
With built-in analytics, you’ll see how ads are performing in real time, so you can tweak targeting, adjust budgets, or pause underperforming campaigns without the guesswork.
DGTLsuite Offers Everything You Need in Social Media Management Software
There are tons of business social media management tools out there—some focus on scheduling, others on engagement, and a few on analytics. But if you’re looking for something that does it all without the hassle, DGTLsuite is your best shot.
With one platform, you can schedule posts, manage conversations, track performance, and collaborate with your team—without bouncing between different apps.
Whether you’re running a small business, managing a growing brand, or handling multiple clients, DGTLsuite makes social media management simple and efficient.
Why make things harder than they need to be? If you want to save time, stay organized, and actually grow your social presence without the stress, DGTLsuite has you covered.
Book a free discovery call and see how much easier managing social media can be!
FAQs About Business Social Media Management
What is social media management for business?
Social media management for business involves planning, creating, scheduling, and analyzing content across various social media networks. It includes responding to comments, tracking engagement, and ensuring a brand maintains a consistent online presence. Many businesses use social media management apps to streamline their workflow, monitor performance, and improve engagement with their target audience.
How much should I pay someone to manage my business’s social media?
The cost of hiring a social media manager varies depending on experience, workload, and the level of service required. Freelancers may charge anywhere from $500 to $3,000 per month, while a social media marketing agency can charge significantly more for full-service management. Businesses running social media advertising campaigns or needing in-depth analytics and reporting will likely pay on the higher end.
What is the 50/30/20 rule for social media?
The 50/30/20 rule is a social media strategy that helps balance content. It suggests that 50% of posts should be engaging or entertaining, 30% should be educational or informative, and 20% should be promotional. This mix ensures that a brand doesn’t overwhelm followers with sales-driven content while still maintaining engagement and making the most of social media efforts.
What is a social media management tool?
A social media management tool is software that helps businesses plan, schedule, monitor, and analyze their social media activity from one platform. These tools simplify content posting, engagement tracking, and performance analysis, making it easier to maintain a strong online presence.
Some tools, like Meta Business Manager, go a step further by offering advanced features for managing multiple pages, ad accounts, and team permissions.
